Current：Home > StocksHow to make an ad memorable -CapitalEdge
How to make an ad memorable
View
Date：2025-04-14 10:56:47
Super Bowl ads this year relied heavily on nostalgia and surprise –– a few tricks that turn out to embed information into our brains. Today, neuroscientist Charan Ranganath joins the show to dissect the world of marketing to its biological fundamentals and reveal advertisers' bag of tricks.
Charan Ranganath's new book is Why We Remember: Unlocking Memory's Power to Hold On to What Matters.
For sponsor-free episodes of The Indicator from Planet Money, subscribe to Planet Money+ via Apple Podcasts or at plus.npr.org.
Music by Drop Electric. Find us: TikTok, Instagram, Facebook, Newsletter.
veryGood！ (2)
Related
- Off the Grid: Sally breaks down USA TODAY's daily crossword puzzle, Triathlon
- Alabama court authorizes second nitrogen execution
- San Francisco sea lions swarm Pier 39, the most gathered in 15 years: See drone video
- Halle Berry joins senators to announce menopause legislation
- Romantasy reigns on spicy BookTok: Recommendations from the internet’s favorite genre
- Legendary Celtics announcer Mike Gorman signs off for the final time
- Subway offers buy one, get one free deal on footlong subs for a limited time: How to get yours
- Prosecutors urge judge to hold Trump in contempt again for more gag order violations
- 'Most Whopper
- AP Week in Pictures: Global
Ranking
- Spooky or not? Some Choa Chu Kang residents say community garden resembles cemetery
- Man who bragged that he ‘fed’ an officer to the mob of Capitol rioters gets nearly 5 years in prison
- Stock market today: Asian shares advance ahead of US jobs report
- CBS revives 'Hollywood Squares' with Drew Barrymore, plans new 'NCIS: Origins' Mondays
- In ‘Nickel Boys,’ striving for a new way to see
- Cicadas spotted in Tennessee as Brood XIX continues to come out: See full US emergence map
- CBS revives 'Hollywood Squares' with Drew Barrymore, plans new 'NCIS: Origins' Mondays
- Kentucky Derby allure endures despite a troubled sport and Churchill Downs' iron grip
Recommendation
Tom Holland's New Venture Revealed
The Fed indicated rates will remain higher for longer. What does that mean for you?
Arkansas lawmakers approve $6.3 billion budget bill as session wraps up
2024 Kentucky Derby: The history and legacy of the Kentucky Derby hat tradition
What were Tom Selleck's juicy final 'Blue Bloods' words in Reagan family
Surprise! Young boy has emotional reaction when he unboxes a furry new friend
TikTok and Universal resolve feud, putting Taylor Swift, other artists back on video platform
Tesla 'full self-driving' in my Model Y: Lessons from the highway